I'm Nitin, I design & evolve digital products used by millions.
A Principal Product Designer focused on complex product problems, from strategy and systems to polished, production-ready experiences. I use AI-assisted product development to explore, build, and bring ideas to life.
Designed core product experiences for Dream11's user base.
Built and scaled the design team, hiring across levels to support rapid growth.
Launched Watch Along in 60 days following an overnight pivot to Free-to-Play.
Selected work
How I lead
I build high-performing design teams with a focus on clarity, ownership, and speed. Scaled a team from 6 → 55 designers while leading work for 250M+ users. I drive alignment across product, engineering, and business, while staying hands-on with high-impact problems.
Problems I solve
I work on complex, high-scale product problems across growth, monetisation, and platform UX. From designing experiences for 250M+ users to navigating major product shifts, I turn ambiguity into clear, shippable solutions. I focus on simplifying systems at scale while balancing user experience and business impact.